Anyone who has used some of the products from this company knows how well they work. Reaction Innovations products flat out catch fish. They are some of the most unique and effective plastics on the market today. It seems as though the company has found the magic blend of softener and salt to create a plastic that is durable, yet soft and filled with enticing action that bass can’t resist. Reaction Innovations has you covered, whether it is the Flirt finesse worm for weary fish or a Double Wide Beaver for flipping cover related bass. Once you have some of these baits in your hands, it will be easy to see why they are becoming some of the hottest baits you will find anywhere.